246.No person may, in any advertisement concerning credit,
(a) refer to a credit rate without disclosing that rate; or
(b) disclose a rate relating to credit unless the credit rate, calculated in accordance with this Act, is also disclosed with equal emphasis.
Subparagraph b of the first paragraph applies, among other cases, if a consumer is offered a rebate or discount on the cash purchase of goods; the credit rate disclosed must in that case include the value of the rebate or discount to which the consumer is entitled on paying cash.
1978, c. 9, s. 246; 1991, c. 24, s. 15; 2017, c. 242017, c. 24, s. 571.
246.No person may, in any advertisement concerning credit, disclose a rate regarding credit unless he also discloses, with equal emphasis, the credit rate computed in accordance with this Act.
246.No person may make use of advertising regarding credit unless it indicates the credit rate calculated and set out in the manner prescribed by regulation.