272. If the merchant or the manufacturer fails to fulfil an obligation imposed on him by this Act, by the regulations or by a voluntary undertaking made under section 314 or whose application has been extended by an order under section 315.1, the consumer may demand, as the case may be, subject to the other recourses provided by this Act,(a) the specific performance of the obligation;
(b) the authorization to execute it at the merchant’s or manufacturer’s expense;
(c) that his obligations be reduced;
(d) that the contract be rescinded;
(e) that the contract be set aside; or
(f) that the contract be annulled,without prejudice to his claim in damages, in all cases. He may also claim exemplary damages.