126.96.36.199. Publicity and advertising of meat or meat products: Any indication, expression, name, picture, mark, publicity or advertising used to promote meat or meat product sales must be done, except for the exhibition of these products or their packagings bearing the stamp in conformity with a law or a regulation, without any reference to a sanitary control or other, to an official certificate, to a sanitation guarantee, to an inspection by a public authority, to a stamp or to an inspection marking prescribed by such law or regulation.
However, only the authorized operator or the operator of a slaughterhouse or plant registered under the Meat Inspection Act (R.S.C. 1985, c. 25 (1st Suppl.)) may, in the publicity or advertising used to promote the sale of his meat or meat products, include an indication to the effect that his establishment is under permanent inspection and that he is authorized to use the stamp mentioned in section 188.8.131.52 or the inspection marking mentioned in the third paragraph of section 184.108.40.206. However, this indication shall be made without any reference to a sanitation guarantee or to a sanitary effect related to the said inspection, stamp or marking.
R.R.Q., 1981, c. P-29, r. 1, s. 220.127.116.11.